Are You Serum Savvy? Choosing the Right Serum for Your Skin

In the realm of skincare, finding the right products can feel like you’re on a treasure hunt. But often it seems as if you’re without a map to guide you to the treasure. Where is the X marking the spot? Choosing the right serum for your skin takes a little know-how and guidance, but it’s well worth the effort.

The Xenana Spa estheticians love helping our clients find the perfect products for their skin goals and needs. And since we ascribe to a holistic view of wellness, we also offer massage treatments and yoga classes. We invite you to book your next visit to our Portland, OR, spa today.

What Is a Serum, Anyway?

Serums are like highly concentrated magic potions for your skin, delivered in small molecules that penetrate the skin. They are full of powerful active ingredients that target specific concerns like wrinkles, dryness, and redness. 

Typically, serums are water-based liquids or gels that offer significant moisture. But they don’t take the place of a moisturizer. So it’s no wonder that this step of your skincare routine can be confusing! 

Choosing The Right Serum For Your Skin Is An Important Part Of Your Skincare Routine.

While one of a serum’s jobs is to help your skin retain moisture, it doesn’t create the barrier that a traditional moisturizer does. Including both options in your daily routine is important for the best results.

Choosing the Right Serum for Your Skin

Our estheticians recommend selecting different serums based on the season and weather. A current fall and winter favorite in our spa is the Eminence Rosehip C + E option to protect and deeply hydrate. In the spring, we often opt for the Citrus and Kale Serum or the Kombucha Luminosity Serum. And summertime often calls for the Strawberry Rhubarb Hyaluronic Hydrator.

When choosing the right serum, it’s crucial to understand your skin type. Is your skin dry? Oily? Sensitive? Different serum ingredients will address these varying needs. And it’s important to remember that your skin and its requirements may change seasonally, as you age, and any time your body undergoes hormonal fluctuations.

In addition to knowing your skin type, it’s also necessary to determine which concerns, if any, you want to address. Here are some common skin issues that serums can help you handle.

Acne and Blemishes

Closeup Of Woman'S Face With Acne.

Ingredients like salicylic acid or niacinamide can help folks who struggle with breakouts. Since acne is often the result of hormonal shifts, you may want a day-to-day serum and one specifically for those times that acne strikes. 

Fine Lines and Wrinkles 

Aging or sun-damaged skin benefits from ingredients such as bakuchiol or hyaluronic acid to help diminish lines and wrinkles. Serums designed with aging skin in mind will also help address dryness and low elasticity.


Hyperpigmentation can be a frustrating skin issue to address. But it is possible to reduce or eliminate the visible signs of hyperpigmentation. Serums containing ingredients like vitamin C and niacinamide help combat dark spots and uneven skin tone.


Folks who deal with sensitive skin often feel like they spend all their time and money searching for solutions. Look for soothing ingredients like aloe vera or green tea extract to help soothe and heal your skin. Better yet, work with an esthetician to determine the best serum and other products for your skin so that you aren’t guessing or wasting money.

When and How Do You Apply Serum?

Image Of Amber Bottle Of Serum With A Green Leaf In The Background.

As with most skincare products, a little goes a long way with serums. After cleansing, apply a few drops of serum by pressing it into your skin with your hands. After it absorbs, you can apply your facial oil or moisturizer. You can also apply a serum on its own when your skin needs it for more moisturizing and healing.

You Don’t Have To Choose Your Products Alone

There is no reason to spend a lot of your time and money trying different options. You have a team of experts at your service here at Xenana Spa in Portland, OR. During your appointment, we assess your skin to determine the best choices to help you meet your skincare goals. 

Schedule your next facial or massage treatment today. And when you book your appointment, you can add on a yoga class at a reduced rate to make sure you get all the care your body deserves. 

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